The KGB, also known as the Knowledge Generation Bureau, goes Experiential
We found this interesting article that talks about the KGB, not the Russian Spy Agency, the Knowledge Generation Bureau. The Knowledge Generation Bureau provides a service for users who want information quickly and on the go, it is similar to an ask.com but for your mobile phone. The KGB recently launched a mobile tour where they hit the streets with brand ambassadors to connect with young people. Click here to read more.
Source: Event Marketer Magazine, Tours: KGB Goes Experiential
